Toptomato.in- online grocery store

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Toptomato is an e-commerce platform for grocery, personal care and household products. There are many online platforms for a variety of products but the one, which supplies grocery items etc, is a bit different. This makes it a unique concept. Apart from this, Toptomato has e-subscription, which is launched in India for the first time. It means we can subscribe for regular needs like Milk, Butter etc. and have to specify the frequency of delivery. Finally, there is a discount on all the products. The idea of e-commerce came in to existence because in India, an average Indian spends about 58% of his monthly retail on food and household care products.

Toptomato aims to change the total shopping experience for its customers. It mainly targets people in the age group 20-45 in India. They show interest to buy  online. The overall concept of Toptomato is not only developing an e-grocery shop but also to create a platform where the user can place a frequency of his needs and the delivery is taken automatically. This does not make the user to order frequently.

Toptomato.in was started in the September 2012. It is headquartered in Bangalore.

 IMPACT ON USERS

                          

It offers highly customized home delivery systems, striking discounts, unfailing quality assurance, extensive periodic packages, preferred home delivery options like those that we can order between a time slots from 7AM to 11 PM. In addition, the delivery is done at free time unlike other home delivery systems where we need wait for the home delivery person. This e-grocery shop saves time, fuel and money. It is a one stop where we can buy all the things by just one click away from your computer.

Toptomato currently has 60,000+ products over 330+ brands. It has helped the Bangalore people because most of the people are working people and they may not have time to spend on grocery shopping. There are varieties of items like dairy, pet care, baby care products, veggies, organic food, men and women care, and groceries from various brands. There is a free home delivery for orders above Rs. 1000.

COMPITATORS

Some similar sites like Toptomato  in Bangalore are:

  1. www.bigbasket.com
  2. www.zopnow.com
  3. www.naturesbasket.co.in
  4. www.provisionkart.com
  5. www.towness.co.in
  6. www.localkiranastore.com

FUNDING                                                       

‘’This venture is self funded and started with a seed capital was about Rs.5,00,000. This amount is used for building website and setting up the crucial back-end and delivery networks’’ said by the founders.

FOUNDERS                                      

SNEHA ROY (Co-founder at Toptomato.in)

She completed her graduation from IIT-Kharagpur in electronics and instrumental engineering. After completion of her education, she joined in ITC Limited as an Assistant Manager for 2 years. In 2012 September, she along with her friend co-founded Toptomato.in. Now she is working as a Category Manager at Urban ladder. She likes to do things differently from others, and innovation is her passion. These all lead her to start Toptomato.in .

SANANDA MISRA (Supply Chain Head at Toptomato.in)

She is an alumnus of IIT-Kharagpur. She has completed her graduation under the stream Electronics and Instrumental Engineering. Post her graduation she joined in Procter& Gamble Ltd as Project Manager , where she performed multi functions. In 2012, she joined as Supply Chain Head at Toptomato.in.  She is a sports lover.

REFERENCES:

http://www.mouthshut.com/review/Toptomato-in-review-lsmmnmronr

http://toptomato.yspages.com

http://entrepreneurspride.com/toptomato/

http://articles.economictimes.indiatimes.com/2012-11-22/news/35300679_1_grocery-rashi-varshney-technopak

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